Any brand selling any product will do better if they have a famous face behind it. Granted, if you’re famous then one is only going to ally him or herself with brands which are respected, well-known and may manage to pay well to get the rights to plaster a famous face alongside whatever it is selling, may it be water (Jennifer Aniston for SmartWater), shoes (those that have at some point or any other endorsed Nike), and in this case, luxury watches.
Luxury watch brands have the qualities that put them in a position in order to pay the (typically) millions of dollars that they do to all kinds of celebrities. These qualities include solid reputations, rich histories (almost every single one comes from Switzerland or another European country), and the utilization of high-quality and exclusive gold and silver and stones, all which result in the manufacture of something that may cost as much as thousands and thousands of dollars: a luxury men’s watch or a luxury women’s watch.
This is a review of four watch brands which have celebrity spokespeople of all kinds. Some you will be aware immediately, some you may be aware of face although not the name yet others, you might not know at all. Who’s the greatest? Which luxury watch brand has got the best number of spokespeople? You decide.
I would state that every ambassador for Movado is well-known, without doubt. Movado watches are sleek and elegant and may be sporty as well (hence the final three male ambassadors mentioned here).
Actress Kerry Washington; you might not immediately know her name but will instantly recognize her face. She is most known for her performance in the movie “Ray” which arrived on the scene in 2004 and was signed to Movado in 2005.
Actress and former child model Amanda Seyfried (her name may be unfamiliar but as soon as you see her face, you’re like “oh yeah!”) may be the youngest of Movado’s ambassadors. She has appeared in the movies “Maama Mia!” and “Mean Girls” and stars within the HBO series “Big Love” this year.
Mikhail Baryshnikov, the name needs little introduction; he’s one of the most talented dancers of all time and has been a Movado Ambassador since 2004.
Wynton Marsalis, jazz trumpeter and Grammy award winner, is Movado’s longest-running spokesmen having been with the brand since 1998.
Now, here come the athletes: tennis celebrity Pete Sampras, baseball player Derek Jeter and football QB Tom Brady are Movado spokesmen who represent the brand’s more sporty collections such as the Movado Series 800 as well as its men’s luxury collection such as the ESQ.
Half of Omega ambassadors need no introduction as they are huge stars in their respective fields. Cindy Crawford, Nicole Kidman, George Clooney, Michael Phelps, Mission impossible and Michael Schumacher all “work” for Omega in addition to their “day jobs”. Lesser known ambassadors (within the U.S. at least) is Chinese actress Zhang Ziyi, Indian actor Abhishek Bachchan and Russian swimmer Alexander Popov. However, the strength that these spokespeople have is the fact that in their countries of origin they’re super well know and more and much more luxury watch brands are closing boutiques within the U.S. and Europe and heading toward places like Asia, the center East and Russia.
TAG Heuer is similar to Omega in that it has internationally known stars promoting its brand, mixed with women and men specifically known in their countries. TAG recently opened its eighth store in the centre East and it is obviously focusing on development in this world, so should soon be adding a famous Arab face to its roster.
Padraig harrington, Maria Sharapova and Leonardo DiCaprio are mega stars. Other TAG ambassadors range from the Finnish race car drivers Heikki Kovalainen and Kimi R�ikk�nen, and Indian actor Shah Rukh Khan. Longines is yet another Swiss luxury watch brand whose motto is the fact that “elegance is an attitude,” therefore its spokespeople are called Ambassadors of elegance.
Longines has a couple of the most recognized (as well as married to one another) tennis celebrities ever: Andre Agassi and Stefi Graf, however there are a number of lesser known (way lesser known) ambassadors as well, included in this Lithuanian actress Ingeborga Dapkunaite, Aaron Kwok Fu Shing, who’s referred to as “Michael Jackson of Hong Kong” and Indian beauty Aishwarya Rai Bachchan, who in 1994 won the title of “Miss World”, and it has been a Longines ambassador for Ten years.